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OMG! Guess Which PLL Star is the New Face of Smashbox…

In case you missed it, Shay Mitchell just announced some amazing news: she has teamed up with Smashbox Cosmetics to launch a mesmerizing collection of eyeshadow palettes!

Considering how much the 29-year-old actress enjoys experimenting with bold beauty looks, it’s no surprise that she caught the attention of a major makeup brand. Not only does she rock every red carpet she steps on, she loves taking risks and having fun, so this partnership is surely a dream come true for her (and us as well, if we’re being honest here). “This is like the surprise party that was almost impossible to keep a secret!!!” she revealed via Instagram. “I’m so excited that I can finally share my collab with Smashbox, available today to VIB Rouge Members online @sephora and @sephoracanada (everyone else tomorrow 11/28!).”

In a recent interview with People Style, Shay adds, “I’ve always been a fan [of the brand], so it was really a perfect fit. I am super stoked about these palettes because they’re different than anything I’ve seen before.”


As for the Cover Shot palettes themselves, we’re already obsessed. They retail at $29 a pop and there are currently seven versions of them — each inspired by one of the following themes: Metallic, Matte, Smoky, Softlight, Golden Hour, Ablaze and Bold. Moreover, they each include six blendable shadows that are packed with pigment, as well as two bigger base shades.

“It’s here! Today’s the day!” the company wrote on their official account, clearly stoked about the opportunity to work with such a talented, wonderful lady. “Just a little excited to launch our new Cover Shot Palettes with the one-and-only @shaym, shot by #Smashbox founder/photog @davisfactor. 7 palettes featuring blow-your-mind shadows with explosive color. Think 7 palettes, 7 shades of Shay.”

“7 shades of Shay”? Sign us up ASAP!

On that note, scroll down and get ready to drool over more incredibly gorgeous shots from Shay’s latest campaign!


Accompanying caption, courtesy of Smashbox Cosmetics: “Coincidence that Shay rhymes with slay? Definitely not. ICYMI, guess who’s partnering with @shaym on the mega #CoverShotPalette launch? That’s us! 7 palettes, 7 shades of Shay. Wearing the Metallic Palette in this killer look (see swatches and product detail in today’s other posts)”


Accompanying caption, courtesy of Smashbox Cosmetics: “ABOUT THIS LOOK: Electrifying Shay on point using the Bold #CoverShotPalette. 📸 by #Smashbox founder/photog @davisfactor”


Accompanying caption, courtesy of Smashbox Cosmetics: “ABOUT THIS LOOK: Dramatic Shay in full effect using the Smoky #CoverShotPalette. 📸 by #Smashbox founder/photog @davisfactor”


Accompanying caption, courtesy of Shay Mitchell: “I had so much fun with my glam squad creating 7 looks with each new #CoverShotPalette. Check them all out on @smashboxcosmetics NOW! Can’t wait to see how you wear the looks (And yes, that is real powder being thrown at me!)+ 😜👀🙌🏽”


Accompanying caption, courtesy of Smashbox Cosmetics: “Pictured here: Ablaze (rich and desert-inspired) and Smoky (mattes and shimmers for effortless drama)”


Accompanying caption, courtesy of Smashbox Cosmetics: “Pictured here: Bold (electrifying stand-outs), Matte (lush and velvety) and Golden Hour (L.A.-inspired warmth)”


Accompanying caption, courtesy of Smashbox Cosmetics: “Pictured here: Softlight (soft-focus sheen) and Metallic (fierce foil finish)”

So, darlings, which of the Cover Shot palettes is your favorite thus far? Has anyone gotten a chance to try them out and/or swatch them? Are you thrilled about Shay’s collaboration with Smashbox? Hit the comments and let us know your thoughts!